We are pleased to provide you with Pfizer’s third report on our corporate responsibility performance. This report highlights our recent activities and updates our last report. Based on feedback from readers and stakeholders, we have chosen to make this report more succinct than previous ones and to focus more exclusively on our progress since our last report. More detailed information on our activities, including case studies, policies and guidelines, can be found on our Web site, www.pfizer.com/responsibility.
Scope of Reporting
This report covers Pfizer's businesses, and includes activities and data from the calendar years 2007 and 2008. Additional updates from 2009 are referenced where relevant. The report does not discuss the proposed acquisition of Wyeth except in forward-looking statements.
Pfizer produces a Corporate Responsibility Report every other year, and updates the Web site with new information quarterly. Our last report was published in 2007.
Materiality
The content of this report is based on a materiality analysis focusing on two key factorsıııthe importance to stakeholders and the potential to influence business strategy. Materiality was assessed by our Corporate Responsibility team and by an external advisory group. The analysis identified the top issues we should be focusing on to meet our commercial goals and stakeholder expectations.
Stakeholder Inclusiveness
We greatly value our stakeholders' perspectives, and all Pfizer units engage with stakeholders on relevant issues throughout the year. Additionally, in keeping with the principle of stakeholder inclusiveness, we have interviewed key stakeholders to gain their perspectives on our corporate responsibility performance and on reporting expectations. Feedback from these interviews has been used to shape the content of this report, and direct commentary from stakeholders is included in some sections. If you wish to comment on the information in this report, we invite you to contact us online at www.pfizer.com/contact.
Global Reporting Initiative Sustainability Reporting Guidelines
We considered the Global Reporting Initiative (GRI) Sustainability Reporting Guidelines (G3) in preparing this report and include a comprehensive GRI index on our Web site www.pfizer.com/responsibility. We self-declare this report to GRI Application Level B. For information on GRI, please see www.globalreporting.org.